While the consumer food development Food machinery can cent piece?

The Chinese government will "depth" of urbanization on the key policy objectives in the next decade. At present, China's urbanization rate of 51%. Assume that by 2020 China's urbanization rate of 60%, so there will be 120 million new people to work in the city life. According to the survey, urban per capita food and beverage consumption is 2.5 times in the countryside, and since 1985, the gap has been widening. Assuming that this trend continues, by 2020, urban food consumption will grow by 85% to 7 trillion yuan. Changes in population distribution will provide food and beverage companies to create the huge potential market.

The projected rate of urbanization is higher, the brand fast food will more get the favour of consumers. The United States, Japan and Oceania countries the urbanization rate of 70% or more (estimated at 20% more than in China), and their per capita consumer food consumption is one of China's 10 to 20 times. There is no doubt that as the demand of the urban residents in the fast food, brand companies will benefit from greater than ordinary company. Even in GDP per person in China at the same level of countries (such as Russia, Brazil and Mexico), their per capita consumer food consumption is three to eight times in China. This shows that China's fast food industry is still in the early stages of development, the future still have a lot of room to grow. Be expected over the next decade, fast food industry will grow more than overall GDP growth.

In GDP growth stage, the fast food industry with strong defensive, fast food accounts for only a small part of household spending, which is the most basic consumer goods. In the economic downturn, they are highly defensive. Comparison between 1 quarter of 1999 to 1999 in the second quarter of the food industry, beverage industry revenue, GDP and CPI data, you can see, the food and beverage industry has maintained a growth rate of more than 10%.

Development trend of the consumer food so, too, can food machinery.

Consumers usually seen on the shelf for sale food, mostly through strict processing factories, packaging molding again, finally through transport into customers' hands, processing link is inseparable from the intimate contact and food machinery and equipment. Food and food machinery development complement each other, especially under the background of the development of modern industry, more and more food machinery into food processing. In addition, the rising cost of manpower, but also makes food processing enterprises to select the machine production, not only obtained the effective control of cost, efficiency is also improved.

Fast food good development trend, is testimony to "legend" in the food industry, food machinery, as an important part of the food industry, serving the food directly. It is understood that in 2006 China's food machinery industry market size reached 7.2 billion yuan, 8.5 billion yuan in 2007, up 18.1% from a year earlier, in 2008 reached 9.7 billion yuan, up 14.1% from a year earlier, in 2009 reached 11.3 billion yuan, up 16.5% from a year earlier, in 2010 reached 13.6 billion yuan, up 20.4% from a year earlier. In the "twelfth five-year" the food machinery industry in our country the size of the market will continue to maintain rapid growth trend, is expected to be the size of the market in 2015 will reach 39.8 billion yuan.

But, for long-term development, food machinery industry cannot rely on the good market smug, and must depend on own strength on the market. It is understood that the food machinery industry in our country there is a big gap with the developed country, with the opening up of the Chinese market, more and more foreign brands with strong economic strength and strong technical force, the domestic enterprise without suffering consciousness, or will be eliminated in the market competition, only through technology innovation, constantly improve the enterprise product competitive power, to "like a duck to water."